Dental content for
trust and growth
Dental content for
trust and growth
Dental content for
trust and growth
From evergreen website content to high-volume social, we create dental content that builds trust and drives action.
From evergreen website content to high-volume social, we create dental content that builds trust and drives action.
Two types of content.
Two different goals.
Two types of content.
Two different goals.
Two types of content.
Two different goals.
Two types of content.
Two different goals.




Evergreen Content
Evergreen Content
• Website content
• Website content
• Practice and team photography
• Practice and team photography
• Key services content
• Key services content
• Core assets for web email and print
• Assets for web, email and print
• Assets for web email, and print
• Core assets for web, email and print
Best for:
• Websites
• Building patient trust
• Long-term brand credibility




Social Content
Social Content
• Short-form video
• Website content
• Hook-led formats
• Practice and team photography
• High-volume delivery
• Key service content
• Platform-specific edits
• Core assets for web, email and print
Best for:
• Ongoing social presence
• Supporting ads and lead generation
• Staying visible and relevant
Our content process
Our content process
Our content process
Our content process
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
01
Discovery & Scope
We start with a discovery call to understand your goals and agree the scope and deliverables for the shoot.
02
Planning & Direction
We finalise the plan, scheduling, creative direction and scripting.
03
Shoot Day
We capture content with minimal disruption, working seamlessly around a live practice or during closure if preferred.
04
Edit & Feedback
We edit and refine the content, applying feedback to ensure everything is polished and on brand.
05
Delivery & Next Steps
Final content is delivered via a shared folder, with the option to scope future projects or move onto a retainer.
Evergreen content
Evergreen content
Foundational content that builds trust and works long after the shoot.
Foundational content that builds trust and works long after the shoot.
Foundational content that builds trust and works long after the shoot.
Evergreen content is the foundation of a strong dental brand. It’s the content that lives on your website, supports your marketing and gives patients confidence before they ever get in touch.
Evergreen content is the foundation of a strong dental brand. It’s the content that lives on your website, supports your marketing and gives patients confidence before they ever get in touch.
Evergreen content is the foundation of a strong dental brand. It’s the content that lives on your website, supports your marketing and gives patients confidence before they ever get in touch.
Practice showcase video
Practice showcase video



Team Portraits
Team Portraits
What it typically includes
What it typically includes
What it typically includes
What it typically includes
• Practice showcase videos
• Practice showcase videos
• Practice showcase videos
• Key service or treatment videos
• Key service or treatment videos
• Key service or treatment videos
• Team and clinician portraits
• Team and clinician portraits
• Team and clinician portraits
• Environment and detail photography
• Environment and detail photography
• Environment and detail photography
• Brand-led visuals for email and print
• Brand-led visuals for email & print
• Brand-led visuals for email & print
Where it's used
Where it's used
Where it's used
Where it's used
• Website and landing pages
• Website and landing pages
• Website and landing pages
• Email campaigns and patient comms
• Patient emailers
• Patient emailers
• Treatment guides and brochures
• Treatment guides and brochures
• Treatment guides and brochures
• Recruitment and onboarding
• Recruitment and onboarding
• Recruitment and onboarding
• Reception and in-chair
• Reception and in-chair
• Reception and in-chair
Service Spotlight
Service Spotlight
What to expect
What to expect
What to expect
½ - 1
½ - 1
½ - 1
Day Shoots
Day
Shoots
Day Shoots
10+
10+
10+
Years Industry Experience
Industry
Experience
Years Industry Experience
2 - 3
2 - 3
2 - 3
Week Turnaround*
Week
Turnaround*
Week Turnaround*
1 - 3
1 - 3
1 - 3
Feedback rounds*
Feedback
Rounds*
Feedback rounds*
Reusable content across channels.
Reusable content across channels.
Reusable content across channels.
*Times may vary. Rush fees apply for faster turnaround.
*Times may vary. Rush fees apply for faster turnaround.
*Times may vary. Rush fees apply for faster turnaround.
*Rounds vary depending on package.
*Rounds vary depending on package.
*Rounds vary depending on package.
Real Results
Real Results
Real Results
Real Results
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Martin Wanendeya, Ten Dental
"Working with dntl meant they always over-delivered."
dntl Clients 2026
Hear what our clients have to say!
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
Dr Sandra, Marylebone
Through targeted paid social campaigns, we generated a consistent flow of high-quality enquiries with strong efficiency. Campaigns delivered hundreds of qualified leads, with cost per lead as low as £6–16 in some months. In the first year alone, over 160 paying patients were enrolled entirely through digital marketing.
DentalFX, Glasgow
With a modest daily budget of around £25, we delivered a reliable stream of qualified leads for key treatments. Over a two-month period, £2.7k in ad spend generated over £14k in confirmed treatment value, equating to a 5.2x return on a spend. This demonstrated how well-optimised creative and targeting can produce measurable results without the need for large budgets.
FAQs
FAQs
FAQs
Do you need our team to manage the shoot on the day?
Do we need to close the practice for a shoot?
What is the typical turnaround time?
Do you need our team to manage the shoot on the day?
Do we need to close the practice for a shoot?
What is the typical turnaround time?
Do you only do video, or can you provide photography too?
How do you help the team feel comfortable on camera?
Is there a lot of equipment involved during filming and photography?
Do you only do video, or can you provide photography too?
How do you help the team feel comfortable on camera?
Is there a lot of equipment involved during filming and photography?
We've worked with:
Let’s talk
Content? Brand? Marketing? All of the above? Get in touch.
hello@dntl.co.uk
Founded by Ross & Adam
Copyright © 2025 dntl. All rights reserved.
We've worked with:
Let’s talk
Content? Brand? Marketing? All of the above? Get in touch.
hello@dntl.co.uk
Founded by Ross & Adam
Copyright © 2025 dntl. All rights reserved.
We've worked with:
Let’s talk
Content? Brand? Marketing? All of the above? Get in touch.
hello@dntl.co.uk
Founded by Ross & Adam
Copyright © 2025 dntl. All rights reserved.
We've worked with:
Let’s talk
Content? Brand? Marketing? All of the above? Get in touch.
hello@dntl.co.uk
Founded by Ross & Adam
Copyright © 2025 dntl. All rights reserved.


































Case Reviews
Social content
Social content
Social content
Short, punchy content built for attention. It helps you reach beyond your existing patient base, build engagement and spark new enquiries across platforms like Instagram, TikTok and LinkedIn.
Short, punchy content built for attention. It helps you reach beyond your existing patient base, build engagement and spark new enquiries across platforms like Instagram, TikTok and LinkedIn.
Short, punchy content built for attention. It helps you reach beyond your existing patient base, build engagement and spark new enquiries across platforms like Instagram, TikTok and LinkedIn.
What it typically includes
What it typically includes
What it typically includes
What it typically includes
• Short form reels and clips
• Short form reels and clips
• Short form reels and clips
• Team led and personality driven videos
• Personality driven videos
• Personality driven videos
• Before and after treatments
• Before and after treatments
• Before and after treatments
• Seasonal and timely content
• Seasonal and timely content
• Seasonal and timely content
• Educational and expertise led posts
• Educational and expertise posts
• Educational and expertise posts
"Yes & No's"
"Yes & No's"
Mashups
Mashups
Where it's used
Where it's used
Where it's used
Where it's used
• Instagram, TikTok, LinkedIn & Facebook
• Instagram, TikTok, LinkedIn & Facebook
• Instagram, TikTok, LinkedIn & Facebook
• Paid social ads and lead gen
• Paid social ads and lead gen
• Paid social ads and lead gen
• Website
• Website
• Website